RichardPendergastRichard Pendergast
Marty's Tangle
Recent Activity
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Do the two have to be mutually exclusive?
The recording industry is dieing because it refuses to understand or acknowledge the emergence of a long tail economy. It fights to retain an outmoded model that no longer works and is no longer defensible.
If publisers don't evolve, then sure, they're looking down the barrel of the same gun, but there is massive opportunity still to be had in both industries for anyone forward thinking enough to take hold of it.
Even if it costs nothing to produce a book, nothing to promote a book, and nothing to distribute a book, there is still value to be found in expertise at any one of those stages.
Just because I write a book for example, it does not necessarily follow that I have any interest in being in any way involved in the promotion of that book. Perhaps I feel that there is more value to be had by me offloading that workload and writing yet another book.
Currently either the author or the publisher takes a risk when a book is produced. Basically someone has to foot the bill for the production of the physical book that is placed on shelves, or in warehouses.
Once distribution is totally electronic in the way that music has become and there is no physical product, then there is no longer any risk associated with production, meaning that the publisher can no longer charge a premium for assuming that risk.
There are still any number of services that a good publisher could provide to a prospective author, and since neither the author nor the publisher have to assume the risk associated with the cost of production of any physical goods, more authors have the option of entering the game, effectively meaning more potential clients for the publishers.
So perhaps publishing will simply become a service industry, maybe break into niche services and change name a couple of times, but publishing as an industry will exist in some form or another I am sure of it.Posted 30 Nov 07
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I like the red one. Not sure I could get away with it, but I like it nonetheless.
Posted 31 Oct 07
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Hope everything goes really well for you, and Tangler. To most I'm sure it will be just a time difference thing, as I expect we'll still see you around the traps, but Oz loses yet another really good ambassador, and I believe one of the driving forces behind the Web 2.0 community in Asutralia. Don't let the valley swallow you up man. Thanks for everything.
Posted 18 Jul 07
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This is an awesome topic. I don't have anything to add just yet, but avidly reading...
Posted 05 Sep 07
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What a week. Things have been mental. Wednesday night, nearly midnight, and for the first time I am sitting down to reply.
Thanks guys for pulling this together. Great food, the most amazing infused chilli vodka I've ever had (and I used to infuse my own), and really interesting conversation.
As always, I can't help but feel like the heel amongst guys (and girls) of such stature, but I guess for me that's the point of the exercise, and the down to earth approachable nature of everyone present makes for a really nice atmosphere that allows you to ease up after a while. And yet again, I learnt more in one night, than I would elsewhere in a month.
I was disappointed not to see some of the regulars, as I'm only just starting to get to know people, but that made for a really good opportunity to meet more.
Hope to see you all on Saturday at Barcamp.
Posted 22 Aug 07
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This is looking awesome. I was kind of hoping this was where Tangler was headed. Embedded Tangler, Tangler with an API, Tangler with OpenId? Magic!
Posted 31 Jul 07
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